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Online Sales

Canadian retailers sold C$13.8 billion ($12.9 billion) of consumer products and travel bookings online and it is expected to double by the end of 2012.

Business Website

• Nearly half the businesses in Canada have some kind of web presence. • 90% of all small business have an email • 75% of business websites have no online traffic at all

Consumer Trends

•This year, 32.3 million women will buy online at least twice a month. •Mothers control an estimated 80% of all household spending, and they are increasingly exercising their spending power online.

Smart Marketing

•Technology is no longer for a small minority of large businesses. •Consumers are no longer passive, They are active producers of content of which advertisers can use to promote their products and services

Online Research

•65% of Canadians go online to do find out more about products, services offered, reading reviews, recommendations and more before buying •Approximately 70% of global online consumers watch online video

Social Medias

•Approximately 50% of global online consumers are either on Facebook or thinking about joining. • 50% of consumers now rely on friends through social medias to help them decide a purchase.

Why be Online

Importance of advertising

Be Found

In The News